Leveraging Video for Big Data


BriefCam’s embedded operational intelligence platform utilizes the extracted and aggregated video metadata such as men, women, children, vehicles, size, color, speed, path, direction, and dwell time, enabling users to quantitatively analyze their video, derive actionable insights for data-driven safety, security, and operational decision making.


People Counting

People Counting

Gain insights about area occupancy, including queues, to optimize space utilization and traffic flows, uncover visitor statistics, and more.

Face Recognition

Gain rare insight into employee productivity and customer satisfaction by harnessing face recognition as part of strategic planning initiatives.


License Plate Recogntion

Visualize and analyze vehicle behavior patterns for improved traffic and asset management.

line crossing

Proximity Identification

Quantify and analyze distance between individuals over time and location to identify non-compliance with Physical & Social Distancing mandates.

Face Re-identification

Face Re-Identification

Track unique visitor traffic and duration across cameras and time, to differentiate between guests and employees and derive actionable insight about return and bounced visits.

Face Mask Detection

Face Mask Detection

Quantify, monitor and analyze face mask compliance over time and location.


Highly Customizable

Out-of-the-box, extensible library of vertical-specific dashboards to visually represent object movement, demographic segmentations, behavior trending, hotspots and object interactions.

Third Party Data Sources

Seamlessly correlate video analytics with third party data sources, such as Point of Sale, Time Management, and Access Control, for a uniquely informative view of your environment.

Visual Layers

Derive insights with visual layer trend analytics within research dashboards.


Leverage video surveillance content to uncover quantifiable data and trends to better understand your consumer behavior and increase profits. Map customer paths, object interaction and dwell time:

  • Tracking crowd demographics, size and movement patterns
  • Identifying crime hotspots
  • Designing more profitable retail floor plans
  • Uncovering optimal store locations
  • Optimizing traffic flow at major interchanges
  • Tracking employee compliance with safety regulations

"BriefCam goes beyond supporting our crime reduction initiatives. It has proven to be invaluable for planning pedestrian and bike pathways to increase safety, and evaluating traffic patterns to find the best locations for events, restaurants and retail stores. BriefCam is helping us combine security with a smart approach to city planning to drive positive change and economic growth."

Sergeant Johnmichael O’Hare
Hartford Connecticut Police Department